Facebook has recently launched its new reel of creating short video features globally after the terrible situation of its users hitting the lower border.
Reel is a top goal for the social media powerhouse, which just lost a significant amount of its fair value following a disastrous earnings release.
Facebook owner Meta Platforms said on Tuesday, after the numbers of the users dropped down, Facebook launched a new reel in February to expand its fastest-growing content format. These reels were highlighted as a priority to get their users back and their market value and launched for IOS and Android apps in more than 150 countries. New features of Facebook Reels include Remix, videos (other users can duet them), sharing Facebook Stories, uploading clips up to 60 seconds, and more.
“Reels is already our fastest-growing content format by far, and today we’re making it available to everyone on Facebook globally,” Meta CEO Mark Zuckerberg said in a Facebook post on Tuesday.
Facebook also unveiled new business opportunities for publishers to make money through the Reel features, which it claims now comprises two – thirds people spend on Social media.
Facebook is now launching its program to offer incentives to contributors in new states. It will be implementing two new ad formats: banner advertisements that appear “as a semi-transparent layer just at the bottom of a Facebook Reel” and static sticker ads that “maybe put anywhere within a creator’s reel” to help creators earn ad money. It would soon start running full-screen commercials in between Reels.
Our Fastest Growing Content Format:
Users spend most of their time watching videos on social media, and Reels has become one of the fastest-rising content formats. But the reels should be the most effective platform for the creators to discover, engage with their audience, and increase their income. We want to make finding and to share useful and amusing stuff enjoyable and simple.
Ways to Earn Money from Facebook Reels
We’re introducing many approaches for creators to profit via their reels. Representing the views of their qualifying reels, our Reels Play bonus program, which is part of our $1 billion creator commitment, pays eligible artists up to $35,000 each month. We’ll be expanding the bonus program to more countries in the coming seasons so that more creators can be paid for making reels that local audiences enjoy.
More Editing Features
Features that were introduced last year, creators throughout the world will also have access to:
Remix: Users can make the Remix by combining their reel with an already published reel on Facebook.
60-second Reels: Make reels up to 60 seconds long
Drafts: Users can also save their reels in ‘Save as drafts.’
Video clipping tools will also be launched soon, which will ease creators who streamed live or video recordings to explore with different formats.