Best Landing Page Builders
Are you a business owner? Are you looking for ways to attract more customers? Is growing your business your ultimate goal? Do you think designing can help?
If yes, then this one is for you. We will discuss a new parameter of business growth in this article. Your website has a great role to play in your business. People may not find it true, but if you are actually into this field, you will know.
Just like an attractive website has much to do with attracting good and loyal customers, an attractive landing page does more. In a world with everything going online, living at its pace is important. Good landing pages are as important as good websites.
Attracting customers is the job of your website and the landing page, and keeping them loyal is your job. Your business and your services or product decide whether your customer will stay. This is why the quality of your products and services is important too. Knowing the purpose of every step you take for your business is also important.
Let’s get back to the topic and discuss the need for good landing page builders you can find for your website. But first, let’s start with a good introduction to things so that people who do not know much do not miss out.
To start with, let’s learn what landing pages actually are.
What Are Landing Pages?
Landing pages are the pages on which the users or customers ‘land’ right after clicking the link from any other source. These pages can play a vital role in running your business too. This is why you need a good landing page builder for your website.
Landing Page Builder:
Landing Page Builders are the platforms that assist non-technical users in building a high-converting page for the visitors to land on. The platform will help you build a landing page with ease and without any coding involved.
Benefits Of Landing Page Builders:
- It is a good option for people who want to save time.
- It is a good option for users who are not good at technicalities or coding.
- They help you make a good first impression.
- You can promote products and services through these pages.
- These allow you to have direct contact with the visitors to your website.
- You can add anything on these pages to attract your people.
- You can raise brand awareness through these pages.
- These also help in supporting visitors.
- These pages can be used to encourage users to take action.
- The pages include data and insights.
- They help in improving paid search campaigns.
Best Landing Page Builders 2023:
We have prepared a detailed list of many well-known Best Landing Page Builders in 2023 and 2024 for you. The list has the following:
- Unbounce
- Leadpages
- Moosend
- Instapage
- Wix
- ClickFunnels
- MailerLite
- HubSpot Marketing Hub
- Duda
- Elementor
- GetResponse
- Thrive Architect
- Landingi
- Carrd
- ConvertKit
1. Unbounce:
Unbounce a well-known advertising company was established in the year 2009. It is a privately held organization that is headquartered in Vancouver, BC.
The company has about 201 to 500 employees working with it. Unbounce is a reliable and trustworthy platform to get started with. It specializes in conversion intelligence and assists in building Landing Pages without any knowledge of HTML.
Unbounce has a pool of features to offer to its users. It offers two ways to build a Landing page for your business. One way is through a drag-and-drop Classic Builder, and the other is the AI-powered Smart Builder. The Classic builder offers fast and powerful services with ease in choosing templates.
The platform allows customization and uploading of your content too. Whereas the Smart Builder will build a page for you according to the answers that you provide about the way you want the page to be. It will automatically build the page for you.
They also have an AI tool that will deliver you a landing page with speed too. But you can also customize it to make it more like you want. You get more than 100 high-converting landing page templates. They have popups and sticky bars for you too. They have A/B split testing for the users too.
They offer Fast page load speed times too. You are offered Dynamic text replacement for user segments. The platform also allows integrations with a lot of applications, including PayPal, Shopify, Stripe, etc. Some things to keep in mind about the platform are that using the platform involves a steep learning curve which means that due to a lot of functions, this platform has become a little difficult to learn.
The platform might be slightly expensive for users that have a tight budget. It also offers a 14-day free trial.
Unbounce is recommended to users who are looking for conversion rate optimization. It is a trustworthy platform that is recommended to big companies and enterprises as it might be a little expensive for small and new businesses.
2. Leadpages:
LeadPages is a platform that was founded in the year 2012. It is a privately held organization that is headquartered in Minneapolis, Minnesota. The company has about 11 to 50 employees working for the same cause. The company specializes in many fields, including Landing Page Builder, Website Builder, Conversion Optimization, Business Growth, etc.
LeadPages serves its users with more than 200 templates that are mobile-friendly as well. The users can build a landing page without any issues and with just simple drag-and-drop customization options. It allows the users to add pictures, a video player, a Calendly schedule, a countdown timer, and much more to make the page look appealing to the eye as well as useful at the same time.
The platform gives you predictions about your page’s performance when it’s ready but not even published yet. This server is called the built-in conversion guidance feature. You get an unmatchable speed for the page load, which helps the users achieve a higher number of conversions and a higher PPC ad quality store.
The overall service of the platform is very powerful and versatile. You can easily sell products on the landing page built through this platform. It also offers A/B split tests. Something to keep in mind about LeadPages is that they do not offer good customer support compared to other alternatives.
The pricing might be a little higher for new users, and the unlimited A/B tests are only available on the highest tier plan by the platform.
LeadPages is a good option for small businesses and DIY marketers. It is also a good option for people who are looking for a platform to build a landing page to sell products through it.
3. Moosend:
Moosend is a platform that was founded in 2012. It is a privately held organization headquartered in London, United Kingdom. It has about 11 to 50 employees working with it. The company specializes in a number of fields, including landing pages, email automation, marketing automation, etc.
Moosend is a powerful landing page builder and an email marketing and marketing automation tool. The platform is highly affordable and is a good option if you have a tight budget and you are looking for high-quality services.
It offers drag-and-drop customization that allows everyone to create a highly responsive landing page. The pages are mobile responsive too. The interface of the platform is extremely simple and very easy to use. Adding advanced items to the design is not difficult due to this interface as well.
These advanced items include a countdown timer, videos, buttons, etc. Their landing page library has so many template options available for almost every purpose. These templates in the library are highly professional and very attractive. Using them can save the user’s time too.
The user interface emphasizes usability through its modern yet simple design. It offers forms and anti-bot protection. The landing pages are also GDPR-compatible. Some of the things to keep in mind about this platform are that there are no A/B tests for the landing pages, and there are limited customizable options available for the available templates.
Moosend is a great option for small businesses and new businesses. The platform is very budget friendly with great quality services that it becomes a great option for those not willing to invest much in such services.
4. Instapage:
Instapage is an advanced landing page builder that was established in the year 2012. It is a privately held organization headquartered in San Francisco, CA. It has about 201 to 500 employees working for it. Some of the specialties of the platform include conversion optimization, lead generation, Facebook Ad Conversions, etc.
Instapage claims to be the world’s best landing page platform. It offers simple drag-and-drop customization options. It allows users to create professional-looking yet eye-appealing pages that are also mobile-friendly. It also allows the user to set up the landing page in WordPress and then customize anything within a block with ease.
One of the most impressive features of the platform is that it has a built-in collaboration functionality. It allows a great user experience for its users too. You are offered a large number of layouts which makes it even easier to work with them.
You are also allowed to reuse the assets of some landing pages and then import them to other landing pages. This is known as Instablocks, and it assists in freeing up bandwidth too. You get more than 500 layouts for the landing page you want to build. The pages are reusable.
You can make builders and customizable widgets. And you get a real-time visual collaboration. Heatmaps and A/B testing are some of the important features to offer too. Some things to keep in mind about the platform are that it might be considered expensive for small or new businesses, and the customer service might need some improvements too.
Instapage is a great option for people looking for collaboration within or outside the platform. Instapage allows it within the platform, which makes it super convenient and usable for most people out there.
5. Wix:
Wix is a software development-related platform that was founded in 2006. It is a public company headquartered in Tel Aviv. It has about 1,001 to 5,000 employees working with it and is considered a big company. Some of its specialties include Website building, landing page building, mobile websites, web design, etc.
Wix is very easy to get started with and has budget-friendly pricing. You can make a custom landing page or use the already available widgets. You do not need any coding skills to get started with this platform, either. You can customize your page through simple drag-and-drop options.
You can make landing pages related to your products and then do promotion of some of your deals that might attract customers to your business. Coming soon pages, webinar, and event pages are also good ones. You are offered optimized performance features through the analytics tools after your page has been published.
You are allowed to get connected with Google Analytics, Facebook Pixel, and other related platforms to get insights into your page. A/B tests and heat maps are also mentioned in their features. More than 900 templates are available for you, and more than 50 payment solutions are also given to the users.
Some things to keep in mind about the platform are that you get Ads on low-tier plans by the tool. Storage and bandwidth are limited too, and the custom domain name is offered on the premium plans only.
Wix is a great option for beginners. Small businesses and beginners can easily get started with this platform because of its simplicity and affordability. The features and the quality of service are also top-notch, and a new user might not be looking for something else.
6. ClickFunnels:
ClickFunnels is a software development-related platform that was established in the year 2013. It is a privately held organization that is headquartered in Eagle, Idaho. It has about 51 to 200 employees working with it for the same cause. The company says it brings customers a single click away from a beautifully designed website marketing funnel.
ClickFunnels has a number of features to offer to its users. The users are offered already-made landing page funnels. They also happen to offer a number of sales-oriented features that you might not find on other platforms in the same field.
The landing page editor is very easy to use and offers variable options to build some of the best Landing Pages through it. Opt-in pages, lead generation forms, and sales pages are some of the most important works you can do through this platform.
You get an analytics feature that allows you to monitor the conversion rate and analysis of the data. You get a sales dashboard as well that helps you with monitoring too. Marketers offer you many training events. These events may be free or paid.
Some things to keep in mind about this platform are that It is considered a little expensive when compared with others in the field, and the options for customization are not very vast when it comes to this platform.
ClickFunnels is a good option for users who are working hard to generate leads. It can help you to generate more leads as compared to others.
7. MailerLite:
MailerLite is a well-known email marketing platform that provides a free landing page builder. The platform helps in handling almost everything related to email campaigns, your business website, and forms. The platform came into being in 2010 and is a privately held company. It is headquartered in San Francisco, California, with 51 to 200 employees working with it.
MailerLite allows users to make money through the landing pages they build through this platform with the integration with Stripe. The users can easily sell digital products, and subscriptions, including paid newsletters. You can also add countdown timers and limited coupons on the landing pages through the platform.
The users can use click heatmaps, A/B testing features, and SEO settings that can help boost the visibility of the landing page you have created. It offers more than 40 professional templates that help users save time. The landing page creator is very easy to use and simple to understand.
The user interface is also very straightforward. You can directly sell your digital products from the landing pages. They allow surveys and quizzes to enhance engagement as well. Something to keep in mind about the platform is that there is a limited selection of templates when compared to other landing page builders.
MailerLite is a platform that is a great option for users who are looking for ways to sell their digital products. It allows the users to sell their digital products from the landing pages directly.
8. HubSpot Marketing Hub:
HubSpot Marketing Hub is a project of a well-known public company known as HubSpot. It was established in 2006 and is headquartered in Cambridge, Massachusetts. The company has 1001 to 5000 employees working together. The company specializes in many types of marketing, including inbound marketing, internet marketing, online marketing, web marketing, etc.
Hubspot allows a very easy way to design and build a new landing page. The editor is very fast to work with and is very responsive too. The platform offers very attractive landing page templates to save time too. A/B test is also allowed, but there is a limit of 5 versions at a single time.
The landing pages can also involve smart rules. These can allow you to show the content based on the visitor’s location, source, device, lifecycle stage, and much more. The platform also allows a rich and detailed analytics dashboard that helps the users know the landing page is performing.
Information like the number of visits, contacts, and customers that each page generates is included in the information. The platform has drag and drop editor. The learning curve is minimal as the features are very simple, and it will not take time to learn them even if you are new to the field.
You can also add chat to your pages. Some things to keep in mind about the platform are that it might be a little expensive compared to others working in the same field. The landing page templates are very simple in the free version. Setting up the platform may take some time, and you can build up to 20 pages in the free version.
HubSpot Marketing Hub is a great way to build landing pages. It is an all-in-one platform for building landing pages and will be providing great features to assist you.
9. Duda:
Duda is a no-code website builder and landing page builder. It was established in 2009. It is a privately held organization that is headquartered in Palo Alto, CA. It has about 201 to 500 employees working together with the platform.
The platform offers a number of industry-specific landing page templates, which help in saving time and effort. The drag-and-drop tools are very easy to use and can help in inserting advanced elements to create a pixel-perfect design for your landing page. It also includes SEO tools to optimize the landing pages.
There are team collaboration options present as well that allow teams to work together on the same projects. It also happens to offer a Client Billing feature that can help simplify the agency’s billing operation. Some things to keep in mind about the platform are that it is not very flexible when it comes to designing, and the font selection is also quite limited while designing the page.
It offers a 14-day free trial, and then you have to buy one of the paid plans. The industry-specific templates include templates for online stores, events, education, webinars, etc.
Duda is a great option for Digital Marketing Agencies that are looking for different ways to provide their digital marketing services to their clients as well.
10. Elementor:
Elementor is a platform that was founded in the year 2016. It is a privately held organization that is headquartered in Ramat Gan. It has about 201 to 500 employees working together. The platform specializes in page building, WordPress page building, Premium website building, web design, and a lot more.
Elementor has more than 300 basic and pro templates that help you build your landing page within minutes. Users are allowed to add over 100 widgets to the landing pages as well. Elementor is a powerful tool for creating a landing page.
The user interface of the platform is also very fast and responsive. You can use the software’s ‘Hello’ theme and start from zero, allowing you to create anything without any limitations. The platform offers an extensive library, including some designer-made landing page templates too.
The drag-and-drop editor is also very powerful. It allows you to create custom forms that help in lead generation. Some things to keep in mind are that customer support might get some improvements. The third part add-ons may cause issues too.
Elementor is a great option for those who are looking for landing page builders for WordPress. It has some of the very popular WordPress themes that have good integration with WordPress.
11. GetResponse:
GetResponse is a platform that was founded in 1998. It is a privately held organization that is headquartered in Gdańsk. It has about 201 to 500 employees working. It specializes in landing pages, online marketing, email marketing, marketing automation, etc.
GetReponse is a platform that can help in email marketing and landing page design. They have a drag-and-drop editor that is very easy to work with. You can start creating a page from scratch or use templates and then edit them in any way that you like.
You can add elements, including calls-to-action, videos, images, countdown timers, forms, and webinars. A ‘Buy Now PayPal checkout button. You are allowed to create more than 10 different variants of your landing page. A/B testing is another important by the platform.
This improves conversions and optimizes your strategies. There is built-in marketing automation too. Some things to keep in mind about the platform are that the user interface looks a little outdated, and the landing pages seem to have bugs. The free accounts have limited features too.
GetReponse is a platform that is a good option for those who are looking for support to their email marketing campaigns along with landing page builders.
12. Thrive Architect:
Thrive Architect is a platform that was founded in 2008. It is a self-owned company that is headquartered in Waukesha, WISCONSIN. The company is small when it comes to the number of employees. They have about 2 to 10 employees working with it.
Thrive Architect is another well-known WordPress page builder which has focuses on building attractive and responsive landing pages. Its drag-and-drop builder follows a ‘click-to-edit’ approach, which makes it very easy to customize the stuff on your landing page.
There are more than 250 customizable fill-in landing page templates. There is an ultra-fast editor for landing pages. The landing page items and elements are conversion-oriented. They also happen to give lifetime updates on your page too.
Some things to keep in mind about the platform are that there is no A/B testing, and some bugs might occur that are needed to be fixed. It also does not offer many elements as compared to other builders.
The platform is recommended to those who are looking for a great editor, especially a drag-and-drop one. The platform is also one of the fastest landing page builders out there.
13. Landingi:
Landingi is another powerful builder on this list. It was established in the year 2013. It is a privately held organization that is headquartered in Gliwice. The company has about 51 to 200 employees working with it. The platform specializes in many landing page-related fields, including landing page editor, landing page builder, conversion optimization, etc.
Landingi is a platform that has a great drag-and-drop editor. You will find it highly flexible and straightforward. There are also more than 300 templates available for the people who are willing to use them and save their time as well. You can build unlimited landing pages and conversions.
They offer more than 400 landing page templates for various industries. The landing page funnels are also available. They have responsive customer service too. Some things to keep in mind about the platform are that the analytics are not that detailed, and the free plan has a lot of limitations when it comes to professional work.
Landingi is a great option for users that are looking for speed. It is one of the best options for building quick landing pages.
14. Carrd:
Carrd is a free platform that was established in the year 2016. It is headquartered in Pittsburg, Kanas, and has about 2 to 10 employees working for it so far. It helps in creating single-page websites and landing pages in a few minutes.
Carrd has so many features to offer to its customers for free. The editor is straightforward and lets you add so many elements to make your page super useful and attractive. You can add blocks for text, videos, images, forms, and more. Editing the text may be a little confusing for the first time, but once you get it, it gets easier.
The platform can also be used on mobile devices, and there is a preview button to get into the responsive mode. You also do not need to make an account to start designing. Some things to keep in mind are that the experience might lag sometimes, there is a limited free plan, and the layouts are somehow restrictive.
Carrd is a great option for beginners and small businesses who are looking for a free yet high-quality solution to their problems.
15. ConvertKit:
ConvertKit started in 2013 and is a privately held organization that is headquartered in Boise, OD. It has about 51 to 200 employees working for it so far.
ConvertKit is a platform that has many features to help people grow their businesses. It offers you some really impressive templates that can be used for many cases. You can add photos from Unsplash to make the page more vibrant and attractive to the eyes.
The platform helps in creating a great landing page that helps in monetization too. The fonts are Dynamic, and you can freely get started with this platform. There are thousands of images for you that you can use for free for your page. You can also integrate with third-party tools without any issues.
Some things to keep in mind about the platform are that some themes that are available might be restrictive, and there is a limited A/B testing option. The analytics are also not that detailed.
ConvertKit is a great option for content creators whether they work on YouTube, blogs, ebooks, videos, podcasts, and much more.
Conclusion:
Landing Pages have been playing a good part in growing businesses and converting visitors into customers. Owning a good website with a good landing page is a must-have strategy for a good business. But to choose a good landing page, you might need to do some research.
This is where we come in, we have got you covered in the research part. We have done it for you! This article will help you decide and choose the one that you need for your business. We hope it helps. Happy working!
