First of all, how are you and your team doing in these COVID-19 times?
We’re very lucky to be working in an industry that benefited from the pandemic. Fortunately for us, the lockdowns and the following shift to an online world helped us greatly in new business. We’ve more than trebled our agency in the past 18 months. Naturally, the pandemic led to challenges, including shifting our staff into working fully remotely and then bringing them back into a more hybrid, flexible approach. Still, our staff and clients have both handled the transition incredibly well.
We’re also thriving at the moment in terms of staff. Over the past year, we’ve opened up a range of new services, including Shopify web design and development and Amazon marketing services. This allows us to offer our eCommerce clients a full digital toolkit, helping them implement a full-funnel marketing strategy online. In 2021 in a crowded market, this is crucial to success. We’ve also just launched an Academy, whereby we offer local young people the chance to enter the digital industry via apprenticeships. We’re massively excited to be able to help people to work. It’s a huge opportunity for all involved.
Tell us about you, your career, how you founded or joined this company?
How does your company innovate?
How the Coronavirus pandemic affects your business, and how are you coping?
Did you have to make difficult choices, and what are the lessons learned?
Fortunately, we didn’t have to furlough any staff due to working in the online sector. I suppose we decided to pivot our service offerings slightly as the pandemic began – on top of offering a pause on services to our current clients for anyone who was struggling. We also decided to offer a more affordable, streamlined service. This has allowed us to add on another revenue channel while opening our range of services to smaller brands that need a helping hand in the digital world.
What specific tools, software, and management skills are you using to navigate this crisis?
Who are your competitors? And how do you plan to stay in the game?
Your final thoughts
- Spokesperson: Ben Young
- Company: Digital Media Team
- Website link: www.digitalmediateam.co.uk