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Today we have selected Jamie Graff To to take his interview. He is the Founder/Director of REMEDY.
First of all, how are you and your team doing in these COVID-19 times?
We are doing great! Hopes are high, and attitudes are great. We are extremely particular and patient when hiring new team members, so even in the toughest times, everyone is stuck together like a family. We were fortunate not to let anyone go during the pandemic, which was a blessing for our efficiency and everyone’s families.
Tell us about your career and how you founded or joined this company?
I founded Remedy in 2007 while in business school at Clemson University. My former business partner and I were both passionate about capturing the fun and creative moments while wakeboarding and traveling, so we decided to launch a business together. Since then, Remedy has grown from videographers to video production houses to digital media agencies and is now evolving daily into a digital marketing agency.
How does your company innovate?
We have always been at the forefront of technology and innovation. We have invested heavily into our gear, branding, office environment, team culture, and studio. These things have allowed us to create better content and attract new clients years ahead of others.
How the coronavirus pandemic affects your business, and how are you coping?
Now that we are through the weeds of major shutdowns, shelter in place, and mandates, things are looking much better. In March, like everyone, we got hit hard, losing 30% of our annual projected revenue in 3 days due to project cancellation and companies putting the brakes on all marketing and media strategies. We were able to take the time to invest in our own messaging, website, social media, and product offerings and rally to recover almost all of those losses by the end of 2020.
Did you have to make difficult choices, and what are the lessons?
In March, we made many tough decisions, but we stayed true to one of our core values and put the Remedy families first. We didn’t let a single person go from our team.
What specific tools, software, and management skills are you using to navigate this crisis?
Our process sets us apart from others, but we are supported by and able to be successful in that with multiple pieces of software. Pipedrive, Monday.com, Slack, Dropbox, G-Suite, Adobe Creative Cloud, Resolve, and many more allow us to be organized, efficient, and stay on top of our projects.
Who are your competitors? And how do you plan to stay in the game? There are a lot of great people and companies in our industry. I don’t see many of them as competitors but as inspiration. Everyone does something a little bit differently or a little bit better. As creatives, we pull our trajectory path from things we see around us. Over the years, companies have come and gone, but some great ones producing exceptional content are 72 and Sunny, Rite Media Group, and Diamond View, to name a few.
Who are your competitors? And how do you plan to stay in the game? There are a lot of great people and companies in our industry. I don’t see many of them as competitors but as inspiration. Everyone does something a little bit differently or a little bit better. As creatives, we pull our trajectory path from things we see around us. Over the years, companies have come and gone, but some great ones producing exceptional content are 72 and Sunny, Rite Media Group, and Diamond View, to name a few.
Your Final Thoughts
Digital media, production, and consumption have changed so much over the last 14 years. If you’re not innovating and adapting, you will fall behind. We at Remedy strive to produce BOLD content to elevate brands and amplify sales.
- Spokesperson: Jamie Graff
- Company: REMEDY
- Website: https://www.remedyfilms.com
