Today we have selected Guy Doron To to take his interview. He is the CEO Of Moblers.
First of all, how are you and your team doing in these COVID-19 times?
Tell us about you, your career, how you founded or joined this company?
I started my career back in 2001 as a web developer and was hired to work by a few different internet companies, moving slowly up to become a CTO in the last few. Eventually, in 2006 I had an idea for a mobile app for feature phones, before the launch of the first iPhone and Android devices. Following this idea, i quit my job and went to pursue my own endeavor. I assembled a small team around me and got a small initial investment of $100K USD, and together with this, we managed to build the product. It was a mobile dating app, a bit similar to Tinder but for feature phones, that used Bluetooth proximity to match between users. All went well, but by the time we got to the second round of funding and were about to sign on a $500K VC funding investment, the banks in the USA fell. It was 2009, the world was in an economic crisis and the Venture Capital Firm was auctioned.
How does your company innovate?
How the coronavirus pandemic affects your business, and how are you coping?
As motioned above, the coronavirus had a strong negative effect on our business. We are dependent on revenues coming from projects we do for our clients, and they have declined because of the uncertainty that possessed the market and our clients during 2020. But, we made quick changes and adapted to the new situation by listening to our customers and adjusting to their needs.
One of the things we did is to focus on offering the market new solutions to help businesses manage better during this new pandemic situation. For example, we developed a Smart Whatsapp Chatbot that collects online orders via a lite and entertaining messenger chat.
Did you have to make difficult choices, and what are the lessons learned?
We constantly make difficult decisions. From choosing the right partners, the best employees, or the nicest customers to adding and removing features, pricing, prioritizing and making sure we deliver the best products- always. We believe in an infinite learning curve because eventually the learning never really ends. In fact, we decided to mark the learning one of our company values and part of our pledge to our clients:
– To maintain professional conduct
– To keep our prices fair
– To be proud of our work
– To never stop practicing and expanding our knowledge and skills
What specific tools, software, and management skills are you using to navigate this crisis?
There was no real difference besides the adjustments mentioned above. Moblers has always been a lean company that helped us by having us enter the coronavirus crisis in an already very efficient mode of work.
Who are your competitors? And how do you plan to stay in the game?
Back when moblers started we were pioneers and competition was scarce, but today we have a lot of competitors from all over the world.
moblers has been around for 14 years, which is a very very long time for a digital development company. I think that we would not have been able to keep going for so long without the top quality and the added value we deliver. We keep evolving with the digital world and constantly explore new opportunities and new technologists we can learn and add to our portfolio. This, as well as moblers’ vast experience and professional knowledge, together with Fortune 500 customers, five significant awards, and an install base of over 100 million users, make us the best choice when it comes to creating leading products that bring results beyond expectations.
Your Final Thoughts
- Spokesperson: Guy Doron
- Company: Moblers
- Website: moblers.com